Random Musings Unchecked
WOULD YOU LIKE THAT?
Always, always appeal to both hemispheres of the brain.
The logical left side answers the question WHY, and the emotional right side of the brain addresses how they will FEEL.
During a talk throw in these 3 steps when you are making a summary of what you have to offer:
- The reason… WHY (left side of the brain)
- (Benefit statement)… so that you… (right side of the brain)
- (Your Offer)… Would you like that?
Example:
“If you haven’t decided to do this training…yet…
it is perhaps a good time to think about your future so that you
can enjoy the benefits of peace of mind and create an opportunity to fund a great lifestyle.
Would you like that?”
SPEAKING WITH YOUR HANDS
It’s clear that you’re born to speak with your hands.
Hand gestures help to make people listen and understand each other better.
The hands respond to the emotion felt.
Gestures cause people to pay closer attention to what is being said and they strengthen the point being made.
Given you do have hands and since they will insist on moving around, it’s smart to use them with a purpose in mind.
Hand gestures happen in the most ordinary, regular and everyday way, so use them cleverly to beef up your agenda.
Gestures also help to access memories.
When hand gestures are used at telling points in a conversation they cause people to remember what has been said.
They help people to speak more quickly and effectively.
All nonverbal cues help people to understand one another more easily.
Charismatic speakers and influencers know how important it is to use their hands, and they do so with well-practiced and rehearsed choreography.
They are not used by chance, nor by accident.
Why are hand gestures so important?
What are the most popular hand gestures?
Let’s look at some of the most useful gestures.
Here’s six of the most commonplace hand gestures you will see that guarantee somebody will listen to you:
- I’m Being Open
- I’m Confident In Myself
- I Have A Big Idea
- This Is The Way It Is
- I Mean It From The Bottom Of My Heart
- Counting Using Fingers
THE AUTHORITY MAGNET
You speak, they listen.
You tell them something’s good, or bad, and it is accepted.
You are trusted.
You attract a crowd.
The crowd believes in you.
You are now the voice of authority.
Get used to the idea.
Job done.
It doesn’t matter what industry you occupy.
Yes, as indicated there are several skills that need to be learned, but these skills help to build a loyal following.
This makes you the expert.
Let’s begin with a small number of tactics you can employ right away.
Tactic 1: Know what you stand for, develop it thoroughly, and promote it like it’s a military operation. Only you can decide how different you are from the pack. Bring whatever it is to the market, push it with tireless energy, and with everything you’ve got.
Tactic 2: Prove yourself to your audience every single day. List the features and benefits of what you have to offer. Have a single benefit for each feature. Tell people what you know. Tell people what they need to know. Reveal to them the insights you have. Talk to people using “you” or “we” and never “I”.
Tactic 3: Let your products and services do some of the talking for you. They represent you, so make them first-rate. Use a copious number of symbols. This appeals to the unconscious mind, the secret decision maker.
Tactic 4: Think speed, quality, sales. The content you create must be as good or better than the material your competitors devise. If you offer a bonus it must be high quality and merit as a standalone product.
Tactic 5: Prove you’re a cut above the rest. Get people to promote your expertise. Promote them first. Be prepared to go out of your way to help others. It will be rewarded particularly if it’s done on a large scale.
Tactic 6: Get to know the leaders in your industry. Find a way to contact them. Have courage. Refuse to be an extra in your own movie!
Tactic 7: Be outspoken and “make” the conversation happen. Believe that your view is the one that matters, whether it’s the middle ground, or disputed territory.
Tactic 8: Be aware of those topics that others are reluctant to raise. Be across public affairs. Keep your finger on the pulse of what’s going on in the world.
Tactic 9: Ask the big questions. Be controversial and unafraid. This will grab your share of attention. If it needs to be said, be the one to say it. Stand your ground.
Tactic 10: Dream big and back yourself one hundred percent. Be comfortable in your own skin, and accept that your tribe needs you.