Today, gaining your share of attention in any business or communication situation has become the objective, the name of the game.
The sheer number of many communication platforms to lock in the relatively short attention span of so many people today.
It has become more difficult, much harder and harder, to get your share of attention.
Now, most sales people will tell you the name of the game in fact is closing the sale.
Thus, there is an over-the-top eagerness to move to the close far too quickly.
This tactic or battering ram tends to unnerve interested people.
Focusing on this one function of sales is short-sighted.
The facts are simple: only the customer can make the decision that leads to closing the sale.
This decision is not in the sales person’s control.
What is in their control is the ability to create numerous opportunities to gain the attention of a significant number of would-be buyers, which, if used positively and sensibly will lead to sales success.
How to Gain Attention PART TWO
Routine chores of business are conducted because they are needed to keep you in business. But this is precious time that prevents you from building and developing future, profitable relationships. What can you do? The amount of time spent undertaking routine, mundane business matters is staggeringly high. It takes up a large slice of the […]Continue ...
How to Gain Attention PART THREE
So, your daily focus is on gaining attention. This means contacting existing and prospective customers each working day as your first priority, your number one priority. Challenge yourself because this will guarantee your business success grows and grows. Decide to aim high. Your personal branding will be a huge payoff for you because you will […]Continue ...
How to Gain Attention PART FOUR
Welcome to your new mantra! The more opportunities a person has to buy from you, the more likely they will buy from you. The less opportunity a person has to buy from you, the less likely they will buy from you. So, think opportunity! Your mission, your sole mission that gets results., is to gain […]Continue ...
How to Gain Attention PART FIVE
Pay attention! I bet you have been told this a few times in your life! Growing up, I’m sure you can remember how exasperated your parents could become. Of course, it is not a command you hear once you are an adult, at least not directly. What can you do when your attention is constantly […]Continue ...